Now more than 50 years old, email is quite simply how business gets done. And email sequences are an excellent way of demonstrating the value you can deliver for prospects.
With a multi-step email prospecting motion, you can craft messaging that appeals to specific customer pain points, showcase several different use cases of your products or services, and invite engagement in multiple ways.
More touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong.
The good news?
Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
Now more than 50 years old, email is quite simply how business gets done. And email sequences are an excellent way of demonstrating the value you can deliver for prospects.
With a multi-step email prospecting motion, you can craft messaging that appeals to specific customer pain points, showcase several different use cases of your products or services, and invite engagement in multiple ways.
More touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong.
The good news?
Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.