We like to believe that we are rational people — but in fact we are vulnerable to hundreds of established prejudices that cause us to think and behave irrationally.
And assuming we 're logical despite evidence of irrationality is known as blind-spot bias.
Studying how many people do irrational things was enough for psychologist Daniel Kahneman to win the Nobel Prize in Economics, opening up the rapidly growing field of behavioral economics. Similar experiences reshape everything from marketing to criminology.
Hoping to clue you — and myself — into the prejudices that influence our decisions, I've compiled a long list of the most prominent.
Description:
We like to believe that we are rational people — but in fact we are vulnerable to hundreds of established prejudices that cause us to think and behave irrationally.
And assuming we 're logical despite evidence of irrationality is known as blind-spot bias.
Studying how many people do irrational things was enough for psychologist Daniel Kahneman to win the Nobel Prize in Economics, opening up the rapidly growing field of behavioral economics. Similar experiences reshape everything from marketing to criminology.
Hoping to clue you — and myself — into the prejudices that influence our decisions, I've compiled a long list of the most prominent.